Technology / B2
noun · B2Innovation
in-uh-VAYSHUN/ˌɪnəˈveɪʃn/
An innovation is a new idea, method, or product that changes how something is done: innovation in technology / education, or a major innovation. Invention is often a specific new object; innovation can be a new way of working. Innovative is the adjective and innovate the verb; the word is common in business English and overused in marketing.
Meaning
A new idea, method, or product.
Examples
- “The phone was a major innovation.”
- “Contactless payment was a significant innovation in retail.”
- “The school is known for innovation in assessment.”
Good to know
an innovation in + field. Adjective: innovative. Broader than a single invention.
Near in meaning
novelty
Topics
New