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adjective · C1

Demographic

dem-uh-GRAF-ik/ˌdeməˈɡræfɪk/

Demographic means connected with the numbers and types of people in a population: demographic data, a demographic shift. Population is everyday; statistical is broader. A demographic is also a noun for a market or age group (the 18–25 demographic). Demography is the study. In speech, who lives there / age groups is enough. Use it for population structure, not as a trendy synonym for “people.”

Meaning

Connected with the number and types of people in a population.

Examples

  • “The demographic data showed more young learners.”
  • “Demographic data showed more young learners in the evening cohort.”
  • “The campaign ignored a whole demographic: parents who work nights.”

Good to know

Of population groups and numbers. Noun: a demographic = a slice of the population. Study: demography. Everyday: age groups / who lives there.

Near in meaning

population

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