Words / C1

i-MURSHUN/ɪˈmɜːʃn/

Immersion is being completely involved in an activity, or being put into a liquid: language immersion, immersion in cold water. Immerse (already in the dictionary) is the verb; a brand film is not an induction log.

Meaning

The state of being deeply involved, or of being put completely into a liquid.

Examples

• “Immersion in the branding week is not a sampling frame; name the slice.”
• “Immersion in the brand film is not a signed induction log.”
• “Involvement is milder. Absorption is the close twin. A film is comms. A signature and a date are a file. Sign the log; then screen the film if it still helps.”

Good to know

Deep involvement, or being put into liquid. Verb: immerse (already in the dictionary). A film ≠ a signed log.

Near in meaning

absorption, involvement

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