Words / B2

p-uh-SWAYZHN/pəˈsweɪʒn/

Persuasion is the act of making someone agree, or a belief / group of believers: powers of persuasion; of a different persuasion. Persuade is the verb (already in the dictionary); persuasive is the adjective. The leaflet is persuasion, not a sampling frame. Mix-up: perception (already elsewhere); persistence. Do not write persuasion for a legal order.

Meaning

The act of making someone agree; also a belief or group of believers.

Examples

• “The leaflet is persuasion, not a sampling frame, the methods tutor said.”
• “Voters of every persuasion featured in the turnout table, which is the belief-group sense.”

Good to know

powers of persuasion; of a different persuasion. Verb: persuade. Trap: perception. Media, RS, and citizenship. Getting agreement, or a camp of belief — specify.

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