Words / C2

PLAT-it-yood/ˈplætɪtjuːd/

A platitude is a remark so ordinary and obvious that it helps nobody: “just try harder” as a platitude. Cliché is a close cousin for stale phrasing; truism is a claim that is true but empty. Platitudinous is a rare adjective, and speeches and condolence cards are breeding grounds. In speech, a tired line or empty slogan is enough — do not confuse it with a proverb that still carries wisdom.

Meaning

A remark that is too ordinary and obvious to be useful or interesting (formal).

Examples

• ““Just try harder” is a platitude, not a plan.”
• “The circular offered platitudes about excellence, not a timetable.”
• “She wanted a plan, not a platitude about believing in herself.”

Good to know

A stale, empty remark. Close: cliché / truism. Everyday: a tired line. Formal/critical.

Near in meaning

cliché

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